Christian Louboutin Gets Social With #LouboutinWorld

Christian Louboutin is turning to its fiercely active social following — 3.5 million fans on Instagram alone — to help populate its Web site. With the help of Olapic, the three-year-old tech startup that helps brands use images and videos from social media to boost sales, Louboutin will unveil its first user-generated gallery online, #LouboutinWorld.

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