Content In Motion

Today, modern consumers expect more dynamic and engaging experiences from brands. While video has proven effective in both engagement and revenue-driving campaigns, it is also a format that can be expensive and time-consuming to produce.
Olapic’s Content in Motion (CiM) transforms existing imagery or videos into high-impact, engaging short-form videos that can be easily formatted and shared across a variety of digital channels.
With a scalable video strategy, you’ll be able to quickly generate dazzling, on-brand assets that allow you to test creative concepts efficiently and optimize your strategies. CiM helps you create hyper-targeted messaging within your videos that improves your customer experience, and decreases creative exhaustion.

A SUCCESS STORY

The flexibility of Content in Motion in both cost and production allowed NH Collection to capitalize on numerous brand awareness opportunities.

70%
Decrease in production cost
20x
Increase in production volume
2x
Increase in engagement

"The creative and technical approach of Content in Motion is a game changer for NH Hotel Group brands. Our production costs for dynamic content dropped by nearly 70%, and by year's end, we will be able to produce 20x the animated content than we normally would. The performance was remarkable, too, with our campaigns achieving twice the engagement."

IOANA GEORGESCU
Brand Director, NH Hotel Group

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