Instagram is Shaping Up to be The World’s Most Powerful Selling Tool

The L2 and Olapic findings revealed something surprising. Pinterest is now only a third of Instagram’s size and only 23% of users are on the platform daily. Instagram is not only larger, but it’s got 58% engagement and 16% of those users have a household income in excess of $75,000. Smart retailers may want to take a snapshot of the potential here.

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