General
|Product Update: New Features in Content in Motion to Streamline Video Creation
We’re excited to introduce a number of new features to Content in Motion that will help you create,… Read More
General
|3 Major Challenges Facing CMOs of the Future
To have staying power today, CMOs must be nimble—constantly adjusting their marketing strategy and execution to accommodate advances in technology…
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|Instagram’s push for a more consumer-centric world
In an era where consumer data is a critical piece of the foundation of most brand-consumer relationships, it can be… Read More
General
|Why Short-form Video Should Be Part of Your Holiday Campaign
Holiday shopping isn’t what it used to be, in large part due to the surge in online retail and smartphone… Read More
General
|How to Use Short-form Video in Your Holiday Campaigns
Holiday shopping isn’t what it used to be, in large part due to the surge in online retail and smartphone… Read More
Travel
|Video: Hostelworld Case Study
Hostelworld, the world’s top online hostel-booking platform, went through a recent rebrand that included a transition to incorporating user-generated content… Read More
General
|Brand Talks: Creating Connections. What does it mean to be believable?
What does it mean to be believable? This was the core question explored by a trio of speakers at Brand… Read More
The Psychology of Following
Read our latest research report to understand the consumer behavior behind why people follow, listen to, and trust influencers in marketing.
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|Webinar: 5 Tips for Authentic Influencer Partnerships with Total Retail
Watch our webinar replay to hear from Total Retail and Olapic as we explore the influencer landscape, define fraud and… Read More
General
|Youth Marketing Strategy Recap: the psychology and technology of social media
Building lasting connections with consumers in this fragmented, distracting world can be challenging – especially when it comes to Gen… Read More
Fashion
|Case Study: Elabelz
ELabelz is an online ecommerce fashion mall – aiming to be the largest in the Middle East. With full collections,… Read More
General
|Product update: collecting from Instagram tags is now live
We’re pleased to announce that you can now collect content where users have tagged your brand’s username in pictures in… Read More