Retail
| Whitepapers EMEA

How Earned Content Is Transforming Retail and E-Commerce – EMEA Edition

Modern consumers are demanding more from retail and e-commerce brands than ever before. As global retail e-commerce sales continue to grow, brands are turning to user-generated, or “earned,” content to better engage and convert their loyal customers.

In this report, Olapic will share strategies for harnessing the power of this earned content, including ways to curate, activate, and analyse its impact on retail and e-commerce experiences.

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