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The Indispensable Guide to UGC Rights Management

The Indispensable Guide To UGC Rights Management was created to help marketers like you master the best practices that will mitigate the risks of incorporating UGC into your marketing strategy, and let you focus on maximizing the rewards.

The so-called “selfie revolution” is real and part of the most compelling trend in marketing — user-generated content or UGC.

The UGC boom presents a slew of exciting opportunities for marketers; however, it also raises some challenges related to photo usage—namely, getting permission to use those photos and managing UGC rights.

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