General
|Playing with Fyre: Maintaining trust in the influencer age
You’ve likely heard of Fyre Festival, the failed luxury music experience founded by millennial entrepreneur Billy McFarland and Ja Rule. Read More
Product
General
|Product Update: Save time and production costs with multi-format videos
We’re excited to announce that Content in Motion now enables you to create multiple aspect ratio videos in just one… Read More
General
|Product Update: New Features in Content in Motion to Streamline Video Creation
We’re excited to introduce a number of new features to Content in Motion that will help you create,… Read More
General
|Instagram’s push for a more consumer-centric world
In an era where consumer data is a critical piece of the foundation of most brand-consumer relationships, it can be… Read More
General
|Why Short-form Video Should Be Part of Your Holiday Campaign
Holiday shopping isn’t what it used to be, in large part due to the surge in online retail and smartphone… Read More
General
|How to Use Short-form Video in Your Holiday Campaigns
Holiday shopping isn’t what it used to be, in large part due to the surge in online retail and smartphone… Read More
General
|Webinar: 5 Tips for Authentic Influencer Partnerships with Total Retail
Watch our webinar replay to hear from Total Retail and Olapic as we explore the influencer landscape, define fraud and… Read More
General
|Product update: collecting from Instagram tags is now live
We’re pleased to announce that you can now collect content where users have tagged your brand’s username in pictures in… Read More
General
|Case Study: L’Oreal Talent
L’Oréal is a powerhouse in the beauty industry, enabling self-expression through a set of high-quality products including makeup,… Read More
General
|How to Avoid Fraud in Influencer Marketing
Digital influencers have become highly relevant to consumers, occupying a space between peers and traditional celebrities by sharing… Read More
General
|Travel
|Case Study Video: Hostelworld
Hostelworld, the world’s top online hostel-booking platform, went through a recent rebrand that included a transition to incorporating… Read More
General
|Webinar: Building a Performance Video Strategy with BounceX
Watch our webinar replay to hear from BounceX and Olapic as we discuss how short-form video can connect the dots… Read More
General
|Olapic
|Product Update: Building Collaboration into Content in Motion
We’re happy to announce that Content in Motion has a new workflow to help users and their team… Read More
General
|Why Instagram @Mentions Are a Brand’s New Best Friend
Earlier this year, Instagram announced updates to its API and accelerated… Read More
General
|Beauty
|Strategy Guide: How Beauty Brands Can Build Better Customer Experiences
Beauty brands have undergone a powerful evolution in recent years. With the rise of ephemeral visual platforms like Instagram… Read More