Skip links

Comment: Instagram Is The Innovator For Social Retail

Instagram’s demographic is ripe for buyers, it’s predominately used by young women with a higher than average national income. There’s also a burgeoning generation of Instagram innovators that are creating new ways for retailers to utilise the platform. A great example of this and my one-to-watch is US based Olapic, a visual commerce platform for collecting, curating, showcasing and measuring consumer photos and videos – imagine your product page, full with Instagram images of your products from customers who are passionate about your brand.

Read More

Did you miss our latest webinar on leveraging employee advocacy to drive engagement and sales?Watch now!