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|Retail
|Webinar: Visual Marketing, Done Right
Watch our webinar replay from Nosto’s Social Commerce Week, where Olapic shares tips on how top-performing brands leverage user-generated content… Read More
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|Playing with Fyre: Maintaining trust in the influencer age
You’ve likely heard of Fyre Festival, the failed luxury music experience founded by millennial entrepreneur Billy McFarland and Ja Rule.…
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|Travel
|Case Study: MSC Cruises
ABOUT MSC Cruises is the world’s largest privately-owned cruise line and brand market leader in Europe and South America. The… Read More
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|Retail
|Germany Online: An Etail 2018 Report
Continued technological and mobile disruption, combined with constantly shifting consumer preferences, have made the modern shopper’s journey more complex than… Read More
General
|Olapic
|Product Update: Collecting from Mentions & Scheduling Content
We’re happy to announce that we just made it easier for you to discover high-quality content on Instagram… Read More
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|3 Trends Re-Defining the Role of the Modern CMO
By 2025, the role and responsibilities of the Chief Marketing Officer (CMO) will probably look very different from… Read More
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|3 Major Challenges Facing CMOs of the Future
To have staying power today, CMOs must be nimble—constantly adjusting their marketing strategy and execution to accommodate advances in technology… Read More
The Psychology of Following
Read our latest research report to understand the consumer behavior behind why people follow, listen to, and trust influencers in marketing.
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|Retail
|Infographic: 12 Tips to Activate User-Generated Content
Earlier this year we published a research report from Internet Retailing entitled The State of Earned Content: Transforming E-commerce and Retail… Read More
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|Retail
|The Case for User-Generated Content in Cause Marketing
According to Nielsen’s 2015 Global Corporate Sustainability Report, 66 percent of… Read More
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|Retail
|5 Visual Marketing Trends to Know for 2018
Technology has transformed all facets of our society, from the way we work, to the way we communicate… Read More
General
|Retail
|What Does the Future Hold for Retailers in 2018?
What does the future hold for retailers in 2018? This week, over 7,000 people representing… Read More