To have staying power today, CMOs must be nimble—constantly adjusting their marketing strategy and execution to accommodate advances in technology and shifting customer preferences.
In talking with CMOs at six global brands, we produced a report on three major challenges that will shift the marketing landscape by 2025. Download our report to learn:
- How to leverage AI to build optimize your marketing efforts
- Why giving consumers input on your brand and products is mutually beneficial
- The critical role of platforms like augmented and virtual reality in building close connections with customers