We’re pleased to announce that you can now collect content where users have tagged your brand’s username in pictures in the Content Engine. We’ve just made it easier than ever to collect valuable user-generated content – no matter how a consumer interacts with you: @mention, hashtags or tagged photos.
The power of tags
Tagged content can feel more personalized than hashtags and a lot of the brands we work with have started to prioritize this content. If you are already using the @mention workflow – you don’t have to change a thing to collect this tagged content. It should all funnel into the Content Engine.
Have a question? As a user, if you log in to Content Engine, you can check out our Knowledge Base for answers and to learn more about this update.