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Webinar: The Psychology & Technology of Social Media

Watch our webinar replay with Olapic’s co-founder, Pau Sabria, and guest from Sephora, Ashley McCollum, to understand the psychology and technology of social media. In this webinar, our speakers dive into our latest research behind why consumers follow and share on social media as well as the technology that inspires this behavior and leverages social content. Not only that, but Sephora shares their user-generated content strategy and best practices for brands to succeed with authentic marketing.

Pau Sabria, CEO and co-founder, Olapic
Ashley McCollum, Product Manager, Sephora

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