General
|Consumer Research Report
Read Olapic’s latest research report to learn how user and influencer-generated content play a part at every stage of the… Read More
Creative
General
|Webinar: Better Together: Harnessing the Power of UGC & IGC
Watch the replay of our webinar to see how you can leverage the power of both user and influencer-generated content… Read More
General
|How short-form video is transforming digital marketing
If a picture is worth a thousand words, a mere minute of video is worth millions. With users quickly adopting… Read More
Retail
|Case Study: IKEA
IKEA, the world’s largest furniture retailer, came to Olapic to deploy a user-generated content strategy to show a more accurate… Read More
General
|Webinar: User-Generated Content Effectiveness. What Works?
Watch the replay of the IAB Make Mobile Work Webinar to hear from Olapic, Jukin Media and Storyful as we… Read More
General
|Straight Talk: 5 Surprising Insights from Influencers
Last week during Outdoor Retailer, North America’s largest tradeshow… Read More
General
|Tiers of influence: how to drive share of voice in a digital world
Building influence in today’s digitally-driven, highly connected networks can be challenging. Just consider the number of influencer marketing #fails in… Read More
General
|Co-Creating Brands of the Future: A Recap of Brand Talks London 2019
“In terms of authenticity and market relevance, we find that user-generated content plays a big role…UGC helps us fulfill the… Read More
General
|Content Is Still King: How Authentic Content Drives Conversion
The modern purchase path is unpredictable – sometimes circuitous, sometimes direct, sometimes it’s strictly online and completed in a matter… Read More
General
|Olapic chosen by Walmart as trusted visual content provider
Olapic has been selected by Walmart, the world’s largest retailer, to help its brands push user-generated and influencer-generated content to… Read More
General
|Olapic chosen by Walmart as trusted visual content provider
Olapic has been selected by Walmart, the world’s largest retailer, to help its brands push user-generated and influencer-generated content to… Read More
Beauty
|Case Study: Weleda
What started in 1921 as a pharmaceutical laboratory, with its own plant garden, is today a world-leading manufacturer of certified… Read More
Retail
|TOMS is Leading the Way for Brands in the Age of Authenticity
TOMS has long been a brand focused on more than profitability. Since its launch in 2006, the company has been… Read More
General
|Product Update: Edit videos in seconds in Content in Motion
We’re excited to announce that you can now edit any on-demand video or video set in seconds in Content in… Read More
General
|Playing with Fyre: Maintaining trust in the influencer age
You’ve likely heard of Fyre Festival, the failed luxury music experience founded by millennial entrepreneur Billy McFarland and Ja Rule. Read More